Originally Published: July 16, 2016 when Zapier had 500+ Applications!
We began planning our public API implementation in late 2015. We had numerous requests for full Read/Write API access to the data model and were responding to stated customer needs.
By early 2016 we had the first version of the API tested and preview-ready. But an interesting thing happened -- we started hearing that people wanted a "simplicity layer" on top of the programmer-level API. What form would that take, exactly?
We started hearing that people wanted a "simplicity layer" on top of the programmer-level API
Well boy howdy, were we ever glad to find Zapier! Here's the thing, Zapier provides a "point solution"-oriented approach that addresses specific needs that real people in the real word have identified—needs that were outside our direct experience.
The core trigger-action model implemented by Zapier is super easy for non-technical users, and the promise of building a simplicity layer was compelling and real. With Zapier's codeless integrations ("Zaps"), extending Lucid Meetings with workflow automation became easy as pie.
The Bottom Line
By developing a Zapier application (this is the piece that each online service builds to expose their service via Zapier), we gained several immediate benefits for our nascent API work:
- an independent software application using our API,
- a challenge to improve and extend our API in interesting ways,
- immediate integration opportunities with hundreds of other services,
- an opportunity to talk about easy-to-use integrations with our user community.
We were super excited to launch both the API and hundreds of Zapier-based integrations just a few months later.
But here's the biggest takeaway—in the short time since our initial Zapier release we've gained another 500 integration opportunities, simply by being part of the Zapier ecosystem!
As a service provider, we're thrilled to have our integration reach extended every day as new applications are launched on Zapier. And as customer advocates, we're even happier when those applications make life easier for users of our platform and services.
Read on for more background on our integration approach. Or skip all that and just start boosting your productivity by automating Lucid Meetings workflows this New Year.